Easy to apply and incredibly durable.
So my company does a volunteer project we call Snow Angels, where we dig out local area low income senior citizens during the snowstorms. This is a volunteer project so having a cost effective vehicle to get through the heavy New England snow storms was a must. The project was donated a 2008 Jeep JK Wrangler. It wasn't running so I brought it home on a flatbed and started a year long (on going) project of reconditioning the Jeep to get it ready for the snow. Part of that was a new exterior paint job (along with sand blasting and painting MANY other new and old parts) I needed something I could roll on due to not having a paint booth, and not wanting to over spray my neighbors. This worked perfectly. It spread well and covered well, (white paint on white paint made it easier). It came out amazing and is so freaking durable. (harder to clean, due to the white and I went with the thick nap brush. I recommend not using a thick nap roller) and amazingly durable. Before completing the jeep for the season I took it for a shake down run and forgot to fasten the plastic grill for the test drive. It fell off (painted) and I rolled over it with the 35" Mickey Thompson Baja Pros. Thought for sure it was a goner. NOPE! Barley a scratch and it is currently on the jeep and you would never know it was run over by a 3500 pound vehicle. Check the photos.