MOISTURIZE, PROTECT & REPAIR! Belloccio Primer features Hyaluronic Acid, which makes it 20 times more hydrating than most primers on the market today! This natural oil-free primer prepares your skin to receive makeup much like gesso prepares a canvas to receive the artists paint. On your face, it regulates shine while makeup stays vibrant and flawless all day. Used daily, Belloccio Primer improves collagen production, protects and repairs your skin while making it soft and smooth. Special tip: Use this amazing product at night for help while you sleep!